Burkett Financial Added to Its Stake in J.P. Morgan's JEMA ETF With a $20.8 Million Buy. What Does That Mean for Investors?

Robert Izquierdo, The Motley Fool

Fri, July 3, 2026 at 3:23 PM PDT 4 min read

What happened

According to a July 2, 2026, SEC filing, Burkett Financial Services, LLC added 346,467 shares of J.P. Morgan Exchange-Traded Fund Trust - JPMorgan ActiveBuilders Emerging Markets Equity ETF (NASDAQ:JEMA). The estimated value of the purchase was $20.83 million, calculated using the average closing price over the quarter. The quarter-end position was valued at $22.19 million, reflecting both the share increase and price movement during the period.

What else to know

• Burkett Financial increased its stake in J.P. Morgan Exchange-Traded Fund Trust - JPMorgan ActiveBuilders Emerging Markets Equity ETF, which now represents 6.94% of 13F reportable assets under management.

• Top five holdings after the filing:

  • NYSEMKT: SCHG: $54.65 million (17.1% of AUM)

  • NYSEMKT: SCHD: $54.18 million (17.0% of AUM)

  • NYSEMKT: DBEF: $26.77 million (8.4% of AUM)

  • NYSEMKT: VEA: $26.63 million (8.3% of AUM)

  • NASDAQ: JEMA: $22.19 million (6.9% of AUM)

• As of July 1, 2026, shares were priced at $62.18, up 48.5% over the past year, outperforming the S&P 500 by 27.81 percentage points.

ETF Overview

Company Snapshot

• Offers an actively managed ETF investing in public equities across global emerging markets, with a focus on both growth and value stocks spanning multiple sectors.

• Leverages a combination of fundamental and quantitative analysis with bottom-up and top-down stock selection to build its portfolio.

• Invests in companies across diversified emerging market equities, with an emphasis on stocks deemed socially conscious and environmentally responsible.

The J.P. Morgan Exchange-Traded Fund Trust - JPMorgan ActiveBuilders Emerging Markets Equity ETF provides investors with diversified exposure to emerging market equities through an actively managed strategy. The fund employs a blend of top-down and bottom-up research to identify opportunities across sectors and market capitalizations, aiming to outperform the MSCI Emerging Markets Index.

Its approach integrates environmental and social considerations, investing in companies that directly promote environmental responsibility and are deemed socially conscious in their business dealings.

What this transaction means for investors

The purchase of JEMA shares by Burkett Financial Services during the second quarter suggests the advisory firm is bullish on the ETF. After all, Burkett's buy was substantial, catapulting JEMA from just 0.02% of AUM in Q1 to 6.94% in Q2, bringing the fund into Burkett's top five holdings.